Creative Arabic Copywriter - Riyadh, KSA

Who we are
We are BPG (Bates PanGulf) and we are one of the region’s preeminent Integrated MarCom Services companies that’s fueled by a distinctive culture of diversity, integration and innovation. We are powered by data-driven insights and our silo-free culture helps us build relevant, nuanced and impactful solutions for our diverse clientele.

Job Description:
We are looking for a driven, collaborative and qualified Creative Arabic Copywriter based in Riyadh to join us.

What You’ll Be Doing:
• Write and adapt copy for campaigns, digital, social, and internal communication channels.
• Translate brand messages into clear, creative, and emotionally resonant language.
• Craft short and long-form content that reflects regional tone and culture, both in formal Arabic and colloquial local styles.
• Collaborate with designers and marketing teams to build concepts that live seamlessly across media.
• Work closely with the client to respond quickly to day-to-day briefs, announcements, and campaigns.
• Review and refine copy to ensure consistency, accuracy, and brand alignment.
• Build and structure presentation decks with strong narrative flow and clear storytelling, ensuring ideas come across with clarity and impact.
• Support in developing campaign concepts and creative presentations.
• Bring speed, energy, and positivity to the creative process, from idea to delivery.
• Stay tuned to local trends, language shifts, and cultural nuances to keep the brand voice fresh and relevant.

What We’re Looking For:
• Strong command of Arabic and English, and the ability to switch dialects and tones between formal, conversational, and playful.
• A midweight Copywriter with 5+ years of experience in advertising, content creation, or brand communication.
• Exceptional writing skills with an instinct for rhythm, tone, and cultural authenticity.
• Ability to think conceptually and contribute to campaign ideas, not just execution.
• Fast, adaptable, and reliable. Able to handle multiple briefs and tight turnarounds.
• Collaborative, approachable, and full of personality. A creative partner, not just a writer.
• Comfortable working in an embedded client environment and representing agency standards.
• Familiarity with digital tools, social trends, or experience using AI-assisted writing or content generation tools.

The Vibe:
Think of this as less “client-side” and more “inside the story.” From campaign ideas to real-time social conversations. It’s a role for a copywriter who thrives on culture, collaboration, and creative pace, and who wants to see their words make an impact.

BPG Diversity and Inclusion
For more than four decades, we have helped brands succeed, influence, transform and win in a changing world. We are an award-winning integrated agency powered by bold, data-driven creativity.
Our legacy includes telling inclusive stories that resonate with diverse audiences, regardless of nationality, age, gender, ability or socio-economic status.
To be disruptors, challengers and innovators, we go the extra mile to unearth the stories that need to be told. We especially love to champion those without a voice, or a seat at the table.
Our work speaks of the richness and diversity of our region. We strive to offer effective platforms for our clients to be seen and heard – no matter how large or small, celebrated or overlooked.
Together, we speak many languages – as one. Our team brings together people from more than 30 countries and cultures. This blend of global talent and local expertise fosters new ideas and fresh perspectives, and breathes life into all our endeavours.
Our mission is to spark conversations, ignite passions, and generate better ideas that help solve some of the world’s biggest problems. We work closely with our partners to ensure our work stays true to these values.
We recognise that it is a journey of continuous education – and we are prepared to learn, unlearn and relearn it all in our pursuit of a more equitable future.
We believe our strength lies in our diversity. Inspired by culture, powered by insights, human by design and integrated by intent – we are BPG.

Associate Media Director
Location: Dubai / GCC
Experience: 8+ years
Reporting to: Business Director

Who we are
We are BPG (Bates PanGulf) and we are one of the region’s preeminent Integrated MarCom Services companies that’s fueled by a distinctive culture of diversity, integration and innovation. We are powered by data-driven insights and our silo-free culture helps us build relevant, nuanced and impactful solutions for our diverse clientele. As we have been growing our client base and service offerings recently, we are looking for an Associate Media Director to join our energized team in Dubai.

Role Overview
The Associate Media Director will lead end-to-end media planning across digital and offline channels, ensuring integrated, insight-led strategies that deliver measurable business outcomes. This role requires strong strategic thinking, client leadership, and the ability to translate business objectives into effective, data-driven media solutions while managing teams and cross-functional stakeholders.

Key Responsibilities

Strategic Media Planning
• Lead the development of integrated media strategies across digital, OOH, TV, radio, print, cinema, and experiential
• Translate client business objectives into clear media frameworks, channel roles, and KPI hierarchies
• Own annual planning, quarterly phasing, and campaign-level planning across multiple brands or accounts
• Ensure alignment between offline reach drivers and digital performance outcomes

Client Leadership & Stakeholder Management
• Act as a senior planning lead and day-to-day strategic partner for clients
• Present media strategies, rationale, and performance insights confidently to senior client stakeholders
• Collaborate closely with buying, performance, data, content, and creative teams
• Support business growth through upsell opportunities, scope expansion, and strategic value-add Digital & Offline Expertise
• Strong command over digital platforms (Meta, Google, YouTube, TikTok, Programmatic, Search, Retail Media)
• Deep understanding of offline media planning (OOH formats, TV GRPs, radio day-parting, print readership)
• Ensure channel role clarity and effective budget distribution across the full media mix
• Guide teams on audience strategy, reach vs frequency trade-offs, and incremental planning

Performance, Measurement & Optimization
• Define measurement frameworks including KPIs, benchmarks, attribution approach, and learning agendas
• Interpret performance data and translate it into clear insights and optimization recommendations
• Partner with analytics teams on post-campaign analysis, dashboards, and effectiveness studies
• Ensure learnings are fed back into future planning cycles

Team Leadership & Capability Building
• Manage, mentor, and develop planners and senior planners
• Ensure planning outputs are high-quality, consistent, and strategically sound
• Drive best practices, templates, and planning standards across the team
• Support talent development, performance reviews, and training initiatives

Required Skills & Experience
• 8+ years of media planning experience within a media agency environment
• Proven expertise in both digital and offline media planning
• Strong understanding of GCC media landscapes and regional audience dynamics
• Experience handling large or complex accounts across multiple markets
• Excellent presentation, storytelling, and client communication skills
• Strong analytical mindset with the ability to simplify data into actionable insights
• Leadership experience managing teams and influencing cross-functional stakeholders

Preferred Qualifications
• Experience working on automotive, retail, FMCG, or large enterprise clients
• Exposure to econometrics, MMM, attribution models, or incrementality testing
• Experience working with performance-led planning frameworks
• Strong commercial acumen and understanding of agency financials

What Success Looks Like in This Role
• Clients see you as a trusted strategic partner, not just a planner
• Media plans are insight-led, integrated, and clearly tied to business outcomes
• Teams are confident, structured, and delivering consistently strong outputs
• Planning recommendations directly influence budget growth and long-term client retention

BPG Diversity and Inclusion
For more than four decades, we have helped brands succeed, influence, transform and win in a changing world. We are an award winning integrated agency powered by bold, data-driven creativity.
Our legacy includes telling inclusive stories that resonate with diverse audiences, regardless of nationality, age, gender, ability or socio-economic status.
To be disruptors, challengers and innovators, we go the extra mile to unearth the stories that need to be told. We especially love to champion those without a voice, or a seat at the table.
Our work speaks of the richness and diversity of our region. We strive to offer effective platforms for our clients to be seen and heard – no matter how large or small, celebrated or insignificant.
Together, we speak many languages as one. Our team brings together people from more than 30 countries and cultures. This blend of global talent and local expertise fosters new ideas and fresh perspectives, and breathes life into all our endeavors.
Our mission is to spark conversations, ignite passions, and generate better ideas that help solve some of the world’s biggest problems. We work closely with our partners to ensure our work stays true to these values.
We recognise that it is a journey of continuous education – and we are prepared to learn, unlearn and relearn it all in our pursuit of a more equitable future.
We believe our strength lies in our diversity. Inspired by culture, powered by insights, human by design and integrated by intent – we are BPG.

Job Description
Account Manager / PR & Communications
Minimum 4 years+ experience in PR/Communications (B2B/Corporate Communications)

Who we are
We are BPG (Bates PanGulf) and we are one of the region’s preeminent Integrated MarCom Services companies that’s fueled by a distinctive culture of diversity, integration and innovation. We are powered by data-driven insights and our silo-free culture helps us build relevant, nuanced and impactful solutions for our diverse clientele. As we have been growing our client base and service offerings recently, we are looking for an Account Manager / PR & Communications to join our energized team in Riyadh.

As an Account Manager, you will be responsible for overseeing and executing daily operational activities within the PR & Communications team, reporting to senior leadership. This role demands a proactive approach, robust management capabilities, and a commitment to nurturing strong relationships with both clients and internal teams.

RESPONSIBILITIES
• Take full ownership of client relationships and accounts, ensuring proactive communications regarding ongoing activities, and maintaining a deep understanding of the clients’ business, industry, goals and ambitions in order to provide insightful consultancy, advice and recommendations
• Actively participate in account planning, setting meeting agendas and contribute to the development and execution of client initiatives.
• Ability to draft compelling project proposals and identify new opportunities and solutions for current clients.
• Manage multiple client projects concurrently, ensuring the timely delivery of high-quality insights. Effectively convey complex data and findings to clients in an understandable manner.
• Cultivate and maintain relationships with media professionals, journalists, and influencers. Pitch stories, press releases, and media opportunities to secure positive media coverage for clients. Monitor media coverage, track industry trends, and provide media analysis and insights to clients.
• Engage in broader agency creative brainstorms, applying innovative thinking to all assigned tasks and projects.
• Generate engaging content and ideas that align with client objectives, demonstrating a strong passion for effective storytelling.
• Deliver strategic insights and actionable recommendations from comprehensive data analysis, moving beyond standard reporting. Ability to identify emerging market trends, to assess opportunities for clients.
• Lead and coordinate across the wider agency to deliver integrated communications campaigns.
• Contribute significantly to new business development, including lead identification, research for proposals and proposal creation support and participating in new business pitches.
• Ability to manage client finances and budgets, invoices and estimations.
• Actively engage in training, learning and development initiatives and serve a role model for junior staff.
• Maintain and up-to-date knowledge on AI advancements and explore its practical applications within the PR and communications landscape.

BPG Diversity and Inclusion
For more than four decades, we have helped brands succeed, influence, transform and win in a changing world. We are an award winning integrated agency powered by bold, data-driven creativity.
Our legacy includes telling inclusive stories that resonate with diverse audiences, regardless of nationality, age, gender, ability or socio-economic status.
To be disruptors, challengers and innovators, we go the extra mile to unearth the stories that need to be told. We especially love to champion those without a voice, or a seat at the table.
Our work speaks of the richness and diversity of our region. We strive to offer effective platforms for our clients to be seen and heard – no matter how large or small, celebrated or insignificant.
Together, we speak many languages as one. Our team brings together people from more than 30 countries and cultures. This blend of global talent and local expertise fosters new ideas and fresh perspectives, and breathes life into all our endeavors.
Our mission is to spark conversations, ignite passions, and generate better ideas that help solve some of the world’s biggest problems. We work closely with our partners to ensure our work stays true to these values.
We recognise that it is a journey of continuous education – and we are prepared to learn, unlearn and relearn it all in our pursuit of a more equitable future.
We believe our strength lies in our diversity. Inspired by culture, powered by insights, human by design and integrated by intent – we are BPG.

Secretary to the President, (BPG Lower Gulf) & Office Coordinator

We are BPG (Bates PanGulf) and we are one of the region’s preeminent Integrated MarCom Services companies that’s fueled by a distinctive culture of diversity, integration and innovation. We are powered by data-driven insights and our silo-free culture helps us build relevant, nuanced and impactful solutions for our diverse clientele. We are looking for a capable and personable Secretary to the President, (BPG Lower Gulf) & Office Coordinator to join our energized team.

About the Role
The Secretary to the President (BPG Lower Gulf) & Office Coordinator provides high-level administrative and operational support to the President while ensuring the smooth and efficient day-to-day functioning of the BPG Lower Gulf office. This role combines executive support, office coordination, employee engagement, and internal communications, requiring strong organisational skills, discretion, and the ability to manage multiple priorities in a dynamic environment.

Key Responsibilities
Executive & Administrative Support
• Provide comprehensive administrative support to the President and senior leadership team.
• Manage complex calendars, travel arrangements, and executive correspondence.
• Coordinate meetings, prepare documentation, and support leadership priorities.
• Provide backup support to the Executive Assistant when required.

Office Coordination & Operations
• Oversee day-to-day office operations to ensure a professional and efficient workplace.
• Coordinate facilities management and liaise with vendors and service providers.
• Support reception and front-of-house standards to maintain service excellence.
• Manage office logistics including meeting spaces, deliveries, and general administration.

Internal Communications & Engagement
• Support internal communication initiatives, including announcements and employee updates.
• Assist with digital and online content updates, including recruitment postings and leadership announcements.
• Coordinate employee onboarding logistics and welcome activities for new joiners.
• Support the planning and execution of company events, social activities, and engagement initiatives.

Additional Responsibilities
• Support special projects and ad-hoc initiatives as required by senior leadership.
• Contribute to continuous improvement of administrative and office processes.

Applicant Requirements
Education & Experience
• 5+ years’ experience in executive support, office management, or similar administrative roles.
• Experience supporting senior leadership in a fast-paced corporate environment.
• Experience coordinating internal communications or employee engagement initiatives is an advantage.

Skills & Competencies
• Exceptional organisational and time-management skills.
• High level of discretion and professionalism when handling confidential information.
• Strong written and verbal communication skills.
• Ability to multitask and manage competing priorities effectively.
• Proactive, solution-oriented mindset with strong attention to detail.
• Proficiency in Microsoft Office and digital collaboration tools.

BPG Diversity and Inclusion
For more than four decades, we have helped brands succeed, influence, transform and win in a changing world. We are an award winning integrated agency powered by bold, data-driven creativity.
Our legacy includes telling inclusive stories that resonate with diverse audiences, regardless of nationality, age, gender, ability or socio-economic status.
To be disruptors, challengers and innovators, we go the extra mile to unearth the stories that need to be told. We especially love to champion those without a voice, or a seat at the table.
Our work speaks of the richness and diversity of our region. We strive to offer effective platforms for our clients to be seen and heard – no matter how large or small, celebrated or insignificant.
Together, we speak many languages as one. Our team brings together people from more than 30 countries and cultures. This blend of global talent and local expertise fosters new ideas and fresh perspectives, and breathes life into all our endeavors.
Our mission is to spark conversations, ignite passions, and generate better ideas that help solve some of the world’s biggest problems. We work closely with our partners to ensure our work stays true to these values.
We recognise that it is a journey of continuous education – and we are prepared to learn, unlearn and relearn it all in our pursuit of a more equitable future.
We believe our strength lies in our diversity. Inspired by culture, powered by insights, human by design and integrated by intent – we are BPG.